Understanding consumer acceptance of intervention strategies for healthy food choices: a qualitative study.

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Published in BMC Public Health on November 13, 2013

Authors

Colin Bos1, Ivo A Van der Lans, Frank J Van Rijnsoever, Hans C M Van Trijp

Author Affiliations

1: Marketing and Consumer Behaviour Group, Wageningen University, Hollandseweg 1, Wageningen 6706 KN, the Netherlands. colin.bos@wur.nl.

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